Brand Kit
Logos, colors, and typography for creative partners. Download source files and reference the guidelines below.
01
Logo
The Green Drain logo is the registered trademark of Green Drain, Inc. It has two components that can be used together or independently.
02
Variants
Use the appropriate variant based on background color and available contrast.
Wordmark
Logomark
03
Usage
Clear Space
Maintain clear space around the logo equal to the height of the G mark on all sides. No other elements should enter this space.
Minimum Size
Wordmark: 100px wide digital, 1 inch print. Logomark: 24px digital, 0.25 inch print.
Do Not
Stretch, rotate, recolor, add effects, or recreate the logo in a different font. Do not separate the G from its circle in the primary logomark.
04
Colors
Brand Greens
Green Dark
Primary headlines, body text, and primary buttons. The brand's workhorse green.
Green Mid
Links, secondary section backgrounds, and interactive accents like form controls.
Green Light
Subtle backgrounds, hover states, and soft callout panels.
Logo Kelly Green
Reserved for the G-mark inside the primary logo. Do not use for UI or marketing copy.
Neutrals
Cream
Primary page background across the site.
Cream Dark
Alternate section backgrounds for soft visual rhythm between blocks.
White
Cards, elevated surfaces, and content panels that need to lift off the cream background.
Charcoal
Reserved for the logomark circle. Not used elsewhere in the UI.
05
Typography
Inter